Cohere Creative conferences
Cohere gathers experts globally to speak at creative conferences. It's bold and unique approach required an alternative branding.
Inspiring creatives, hearing from experts and guest speakers from all around the world
We started by creating a Brand Guidelines, this comprehensive guide outlined everything including the logo, colour, fonts, social and further applications. Everything they needed to take the brand forward.
The brand reflects a large variety of colour, this represents the large variety of work in art and design
The star logo is based on the idea of two arrows coming together and hitting a meeting point to create an X. X marks the spot and symbolises a location, that location being Cohere conferences.
A fun and playful brand which embodies the creative spirit of art and design
“I was blown away by the work produced. I asked for a simple branding and they provided an indepth, carefully considered and polished brand. I was absolutely amazed."
Ryan Milligan DirectorSee more work
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